Sell RIU Hotels & Resorts as a RIU Specialist

RIU Hotels & Resorts offers travel advisors a great way to become an expert in all things RIU. The RIU Specialist Campus with Travel Agent Academy offers official certification as well as access to exclusive benefits.

The popular all-inclusive hotel brand RIU Hotels & Resorts has been family-owned and operated for more than 70 years with resorts in some of the world's top destinations that offer clients an unparalleled experience.

Through the RIU Specialist Campus, travel advisors complete a course that explains everything they need to know to sell all of RIU's properties.

Travel advisors complete a seven-chapter course that discusses RIU's resorts in sought-after destinations such as Mexico, Costa Rica, Panama, Jamaica, the Dominican Republic, the Bahamas and Aruba.

Included in the course is an overview of the company, a brand history and a deep dive into RIU's leisure properties as well as an introduction to its business brand.

The educational materials also include fact sheets, an introduction to the RIU website, videos and photography.

The course also introduces travel advisors to the intricacies of the different RIU hotels and resort properties, including a breakdown of the two leisure-focused resort categories within the RIU brand: Classic and Palace as well as RIU's growing metropolitan hotels, RIU Plaza.

Travel advisors on their way to RIU Specialist designation learn about all the amenities available at RIU properties over two chapters that include in-depth property tours.

In addition to all-inclusive properties in top resort destinations, RIU has also been growing its cosmopolitan RIU Plaza brand that is well-suited to travelers visiting popular cities around the world.

Travel advisors can learn the ins and outs of what these hotels offer for both business and leisure travelers.

There is also a chapter the focuses on RIU Pro, a tool for tourism industry professionals. The tool incorporates the Riu Partner Club loyalty program as well as access to the Riu Brand Center database and image bank.

Ready to enroll? Travel advisors need to use their RIU Partner Club username and password to begin the program.

If you don't have a username or password or are not signed up for RIU Partner Club, you can sign up here.